1852
|
Brothers
Henry and Clement Studebaker decide to go into business together
and establish the H & C Studebaker blacksmith shop in South
Bend, Indiana, on February 16, 1852.
|
1857
|
Unable
to fill a large wagon order, wagon manufacturer George Milburn of
the Mishawaka Wagon Works turns to the Studebaker brothers for help.
Milburn ends up subcontracting 100 wagons to the Studebakers.
|
1858
|
Brother
John Mohler leaves California for South Bend. Upon his arrival,
he buys out Henry, and becomes involved in the business.
|
1860
|
The
firm includes a manufacturing shop, paint room, lumber yard, and
office. It is also about this time that Studebaker produces its
first carriages.
|
1862
|
The
Union begins placing orders with the Studebakers for wagons, gun
caissons, and other war materials. While providing war supplies
does not make the Brothers rich, it does position the company for
success upon the War's end.
|
1865
|
April
14th, Abraham Lincoln rides to Ford's Theater in the Studebaker
carriage owned by the White House. The carriage is currently on
display at the Studebaker National Museum in South Bend, Indiana.
|
1868
|
March
26th, Studebaker Brothers Manufacturing Company is incorporated
under the laws of Indiana.
|
1872
|
The
company proclaims itself to be the "largest vehicle builders
in the world". In June of this year, a fire almost destroys
the company, but the factory is quickly rebuilt.
|
1874 |
August
24th, a second huge fire destroys two-thirds of the factory, which
is again quickly rebuilt.
|
1878
|
Studebaker
wagons are exhibited at the Paris Exposition, where they win a silver
medal for excellence.
|
1885
|
The
factory in South Bend experiences another big fire. The works again
being rebuilt in record time.
|
1888
|
Benjamin
Harrison is elected to the Presidency. One of his first acts is
to place an order with Studebaker to fully stock the White House
garage with equipment.
|
1898
|
The
Spanish-American War erupts, and Studebaker is contacted to see
if they can deliver 500 wagons - complete with special paint and
decoration - in 36 hours, which they do.
|
1902-
1912 |
In
1902, the Studebaker Electric automobile is introduced. Sales are
never very strong, and production ceases entirely by 1912.
|
1904
|
Studebaker
begins production of gasoline powered cars.
|
1910
|
Studebaker Brothers Manufacturing Company purchases the Everitt-Metzger-Flanders
Company, an automobile manufacturer in Detroit, and is renamed The
Studebaker Corporation.
|
1911-
1915 |
Albert
Russel Erskine joins the company, and rises to first vice president
by 1913. He is made president in July, 1915.
|
1914-
1918 |
Studebaker
enters World War I, when the British government places an initial
order for 3,000 wagons. Additional orders come in from England and
are joined by orders from France and Russia, and eventually the
United States upon its entry into the War. Items supplied eventually
include equipage ambulances, artillery carriages, bayonet scabbards,
staff cars, and caterpillars.
|
1920
|
All
horse-drawn vehicle operations are liquidated in 1919 except for
wagons, farm trucks, and harnesses. These final operations are discontinued
in 1920. Meanwhile, automobile production is moved from Detroit
to South Bend, Indiana.
|
1925
|
Studebaker
introduces four-wheel hydraulic brakes into its automobiles. This
was considered controversial at the time, as it was thought by many
to be unsafe to stop so quickly.
|
1927
|
Studebaker
celebrates its Diamond Jubilee on January 2.
|
1928
|
The
luxury car manufacturer Pierce-Arrow is purchased, and allows Studebaker
to offer cars at all price ranges.
|
1933-
1935 |
Unable
to avoid the effects of the great depression, Studebaker goes into
receivership March 21, 1933. President Albert Erskine, despondent,
commits suicide on July 1, 1933. Studebaker is finally released
from receivership on March 9, 1935.
|
1936
|
Raymond
Loewy begins his association with Studebaker. Raymond Loewy Associates
will hold the design account until 1955.
|
1939-
1945 |
Studebaker
production supports allied demands in World War II. Starting with
an order placed by the French government in November, 1939, for
2,000 trucks, Studebaker also supplies trucks to Belgium and Holland.
Ironically, many of these trucks are used in the German army upon
France's surrender in 1940. Trucks are also supplied to Russia as
a result of the Lend-Lease Act. Upon the United States' entry into
the War, passenger car production ceases on January 31, 1942 and
Studebaker's assembly lines turn out military trucks, engines for
Boeing B-17s, and an amphibious personnel carrier known as the Weasel.
|
1950
|
Introduction
of the famous "bullet
nose" design.
|
1952
|
Studebaker
celebrates its first 100 years of business.
|
1953
|
The
"Loewy coupe" is introduced.
|
1954
|
Studebaker
merges with Packard.
|
1956
|
Introduction
of the Hawk line.
|
1958 |
The
last Packard is produced, but the name remains on the corporate
banner until 1962.
|
1959
|
The
highly successful Lark is introduced.
|
1962 |
Studebaker
introduces the Avanti in May at the Indianapolis 500.
|
1963
|
The
South Bend plant is closed.
|
1966
|
With
closure of the plant in Hamilton, Ontario, Canada, Studebaker ceases
vehicle production after 114 years.
|